Case about the project "Autobardack".
They equip garages, utility blocks, pantries and dressing rooms with convenient storage systems. They sell garage furniture, modular racks and fasteners for inventory.
We started working in September.
The project went to us with a blocked AD account. It took a month and a half to unlock.
We started working in September.
The project went to us with a blocked AD account. It took a month and a half to unlock.
Case about the project "Autobardack".
They equip garages, utility blocks, pantries and dressing rooms with convenient storage systems. They sell garage furniture, modular racks and fasteners for inventory.
We started working in September.
The project went to us with a blocked AD account. It took a month and a half to unlock.
We started working in September.
The project went to us with a blocked AD account. It took a month and a half to unlock.
Objectives:
it is necessary to unlock the advertising cabinet;
analyse account and audience.
work out a catchy offer;
set up an auto-funnel that the project can maintain without the intervention of the agency;
set up an economical, but high-quality target for subscribers.
Objectives:
it is necessary to unlock the advertising cabinet;
analyse account and audience.
work out a catchy offer;
set up an auto-funnel that the project can maintain without the intervention of the agency;
set up an economical, but high-quality target for subscribers.
Stages of work:
We tested the audience by interests and received a good response.
Set up the project for Moscow, St. Petersburg and the Moscow and Leningrad regions, because it is not profitable for them to continue to perform work;
We launched an advertising campaign for interests, but the result was still not satisfied.
We thought through the sales funnel with an emphasis on a free consultation
Stages of work:
We tested the audience by interests and received a good response.
Set up the project for Moscow, St. Petersburg and the Moscow and Leningrad regions, because it is not profitable for them to continue to perform work;
We launched an advertising campaign for interests, but the result was still not satisfied.
We thought through the sales funnel with an emphasis on a free consultation
How it works:
We've created a good responsive offer.
Launched advertising for the application in the lead form. The main meaning of the application is a free consultation.
Previously, the application fell to managers in the social. network, but we set it up on CRM. Advertising managers liked it so much that they made a link with CRM for all communication channels.
Next, the manager communicates with the client and brings him to the sale.
How it works:
We've created a good responsive offer.
Launched advertising for the application in the lead form. The main meaning of the application is a free consultation.
Previously, the application fell to managers in the social. network, but we set it up on CRM. Advertising managers liked it so much that they made a link with CRM for all communication channels.
Next, the manager communicates with the client and brings him to the sale.
At this point, it is worth dwelling in more detail.
The first thing we had to do was to conduct training work with the advertising department. We connected and configured CRM, trained managers to work with the funnel, prescribed templates with links for each situation and pain of the client.
In the first month, the conversion was 2%.
After working with the sales department, the conversion was 10-15%
Now there are 2 targets working on the project.
The first, which was described above, is for the provision of services.
The second target for subscribing to the account. With a daily cost of 400 rubles, it brings 50-80 subscribers a day.
The first thing we had to do was to conduct training work with the advertising department. We connected and configured CRM, trained managers to work with the funnel, prescribed templates with links for each situation and pain of the client.
In the first month, the conversion was 2%.
After working with the sales department, the conversion was 10-15%
Now there are 2 targets working on the project.
The first, which was described above, is for the provision of services.
The second target for subscribing to the account. With a daily cost of 400 rubles, it brings 50-80 subscribers a day.
How it works:
Together with the sales department, we analysed the customer base and divided them into categories.
For each category made a look-a-like audience. There were 5 of them.
Made them a subscription target.
Creatives were created immediately on Instagram, showing the possibilities of the range.
How it works:
Together with the sales department, we analysed the customer base and divided them into categories.
For each category made a look-a-like audience. There were 5 of them.
Made them a subscription target.
Creatives were created immediately on Instagram, showing the possibilities of the range.
At the moment, through Instagram is consistently 2-3 applications per day and 50-80 new subscribers.
We help with the conversion of these leads into sales.
We help with the conversion of these leads into sales.